Experience
ARAMARK
Marketing Manager: Environmental Design & Merchandising, 2019 - Present
Created and launched the Themed Event & National Food Holiday Merchandise program, seeing a 60% increase in sales for promotional food sales. The program includes a starter kit of base merchandise, event merchandise auto-shipped monthly based on subscriptions, step-by-step instructions and video tutorials.
Developed Merchology (an interactive merchandising tool) in collaboration with the culinary and convenience retail teams to ensure compliance.
Oversaw the creative development of the restaurant rotation brand Union Taco and brought it to life. The brand will launch in Sept. 2020.
Directed the creative for multiple photoshoots to develop promotional collateral for various brands; including The Spread, Union Taco, Merchology, and Catering.
Environmental design, merchandising, uniforms, and brand guidelines for multiple brands across Aramark; Simple Spoon, Kitchen Collective, Harvest Table, LifeWorks, The Spread, TLC, The District, and Union Taco.
Levy Restaurants
Manager, Global Style & Merchandising, 2018
Built and launched two online portals to streamline the process for field purchasing teams.
Created annual style guides and smallwares guides as well as bi-annual trend reports to educate the field on trending colors, fashion, materials, and lifestyles.
Research, developed and merchandised product lines for various audiences and locations for Levy’s retail division, Rank + Rally.
Developed staff style, smallwares, and merchandising 200+ venues; Catalina Club, Maker’s Mark Barrel Room, and W Club (Wrigley Field), Rain Forest Food Pavilion & Chowder House (Woodland Park Zoo), Appellation 49 (Levi’s Stadium), etc.
University of Illinois, Chicago
Industrial Designer, 2016 - 2018
Worked as an industrial designer on an interdisciplinary team, providing alternative research and development approaches; such as conducting primary research interviews with patients, doctors, and other healthcare professionals.
Analyzed research and provided innovative design concepts via product renderings and prototypes.
Projects included bi-pedal ankle therapy, core body temperature measurement, and vibration therapy for wound healing.
University of Illinois, Chicago
Marketing Graduate Assistant, 2017 - 2018
Currently creating and managing fun and informative content for the social media channels of UIC Business while maintaining the voice of the brand. Channels include Instagram, Facebook, and Twitter.
Conducting interviews with faculty, staff, and students to create content unique to UIC Business for an audience of current students, potential students, and the Chicago community.
Nate Berkus
Design Intern, 2016 - 2017
Looking to current market tendencies and fashions to create trend forecasting reports and presentation decks for product development of upcoming seasons.
Develop patterns and illustrations for wall papers, fabrics, and home furnishings.
Testing factory production runs for quality assurance and reporting errors and changes to manufacturers.
HERMAN MILLER
Style Intern, NeoCon 2016
Organize props and set up scenarios for real life situations for showroom photoshoots for NeoCon, the design exhibition and conference for commercial interiors.
ADOBE (Tubemogul)
Media Account Manager, 2014 -2015
Strategically design, develop, and present effective digital advertising campaigns for large brands, such as Hallmark, MGM Grand, ESPN, and State Farm.
Oversee and manage the day to day advertising spend of millions of dollars while optimizing campaigns based on performance to go above and beyond a client’s expectations.
Analyze campaign performance data and create illustrations to effectively communicate findings to clients. Present discoveries to clients in a clear and informative manner.
BAMKO
Accounts Manager, 2012 - 2014
Brainstorm, create, and develop original promotional and retail ideas for different budgets, different target audiences, and different clients; including Marketing Directors, Brand Managers, Buyers and Procurement Managers based on user needs.
Manage several sourcing representatives in multiple countries and direct the day to day demands needed to facilitate overseas and domestic productions for high volume, high revenue, and high pressure projects.
Oversee budgets, timelines, transportation logistics, and the importing and exporting of goods.
Clients: Sony, Nordstrom, bebe, Dillard’s, OPI, Benefit, etc.
ROAR
Assistant to Talent Manager, 2011 - 2012
Managed day to day relationships with more than 20 high profile clients: Zac Brown Band, Brie Larson, Chris Hemsworth, Richard Lewis, Liam Hemsworth, Aisha Tyler, etc. Arranged travel, managed schedules, and created detailed itineraries and advances for numerous clients and managers.
Developed media kits and pitched the various talents of clients to different project executives. Managed accounting and revenues for the television and comedy department.
Production tasks for various client projects, including the filming of stand-up comedy specials.
SAUCE LA
Marketing & Events Coordinator, 2010 - 2011
Working as an assistant for food and restaurant marketing company, Sauce LA, coordinated the twice sold-out LA Street Food Fest & Artisanal LA, both events with over 70 food vendors and 5,000 attendees, and managed over 20 volunteers.